NNYC · Digital Operations Infrastructure

Your business runs on systems.
We build them.

GrayPoster replaces the need for a full internal marketing and ops team — automated workflows, lead tracking, CRM infrastructure, and reporting that drives real revenue.

FREE 30-MIN AUDIT · NO OBLIGATION · LIVE SYSTEM IN 48–72 HRS

Live Pipeline — Demo SAMPLE DATA
GOOGLE / LOCAL SEARCH PHONE CALLS WEB FORMS CAPTURED QUALIFIED BOOKED CLOSED
Leads this week
126
Avg. response
54s
Pipeline value
$48.2k
$0k+
What one NYC hire costs
0hr
Starter install target
0
Systems, one backbone
NYC
Focused exclusively on NYC SMBs
WWhy GrayPoster

We are not a marketing agency.
We are your digital operations team.

Most NYC businesses pay for random marketing work with no system behind it. No CRM. No dashboards. No automation. Leads fall through the cracks, ad spend goes untracked, and the owner has zero visibility into what's actually working.

The numbers are brutal: 27% of inbound calls to service businesses go unanswered, and 72% of inquiries never get a follow-up. (Invoca 2026; Pied Piper 2026)

Other agencies give you

  • ✕ Design work and social posts
  • ✕ Monthly reports nobody reads
  • ✕ No system, no data
  • ✕ No way to trace a dollar in to a dollar out

GrayPoster gives you

  • ✓ Infrastructure and automation
  • ✓ Real-time dashboards you check daily
  • ✓ A CRM your team actually uses
  • ✓ Systems that compound over time
→
Sales Pipeline Systems that capture and track every lead automatically
→
Business Intelligence Dashboards so you see exactly what's working
→
Workflow Infrastructure that runs your ops without you touching it
→
Local Search Infrastructure that drives high-intent customers to you
→
3–5 internal hires replaced at a fraction of the cost
SCore Services

Digital infrastructure,
built for NYC businesses

P

Sales Pipeline System

Full CRM setup, lead tracking, automated follow-up sequences, and deal pipeline visibility. No lead falls through the cracks again.

CRMAutomationLead Tracking
B

Business Intelligence Dashboard

Custom dashboards that show where leads come from, what's converting, and where revenue is being lost — in plain English.

Looker StudioAnalyticsReporting
W

Workflow Infrastructure

Automated workflows that handle intake, follow-up, scheduling, notifications, and data sync — so your team stops doing repetitive manual work.

Make.comZapierAPI Integrations
L

Local Search Infrastructure

Dominate NYC local search. Google Business Profile, local SEO, review management, and citation building — tracked monthly with clear reporting.

SEOGBPReputation
C

Conversion System

Landing pages engineered to turn visitors into leads — heatmap tracking, A/B testing, and full analytics connected to your CRM.

WebCROLanding Pages
R

Reputation System

Automated review generation, response management, and monitoring. Build a 5-star Google presence that attracts high-value clients.

ReviewsGoogleMonitoring
$Pricing

Straightforward packages.
Serious results.

One hire in NYC costs $80,000–$120,000 a year. GrayPoster gives you a full digital operations team for a fraction of that.

Tier 1

Starter Operations

2–10 employee businesses with weak digital systems

$1,200/mo

+ $2,500–$5,000 SETUP

  • CRM setup and configuration
  • Google Business Profile optimization
  • Local SEO maintenance
  • Lead form automation
  • Monthly analytics dashboard
  • Monthly performance report
Start with Starter
Recommended Tier 2

Growth Infrastructure

$500k–$5M revenue businesses ready to scale

$3,000/mo

+ $5,000–$15,000 SETUP

  • Everything in Starter, plus:
  • Full sales pipeline automation
  • Lead attribution and tracking
  • Custom BI dashboard
  • Advanced local search infrastructure
  • Email and SMS automation
  • Conversion landing pages
  • Call tracking integration
  • Monthly strategy call
Book a Strategy Call →
Tier 3

Fractional Digital Department

10–100 employees with scaling and visibility problems

$8,000/mo

+ $15,000–$40,000 SETUP

  • Dedicated account manager
  • Full digital operations support
  • Automation engineering
  • Multi-location SEO
  • Advanced analytics and CRO
  • Internal workflow automation
  • API integrations
  • Sales operations support
  • Weekly strategy calls
Talk to us

Every tier includes the same guarantee: a live, working system — not a proposal deck.

IIndustries We Serve

Built for NYC businesses with
real revenue to protect

We focus exclusively on industries where digital infrastructure directly impacts revenue — and where missing a lead is not an option.

⚖️

Law Firms

Lead intake · CRM · Local SEO

🦷

Dental Offices

Appointments · Reviews · Automation

🏥

Medical Clinics

Patient pipeline · Dashboards

🏠

Home Services

Lead tracking · Local search

🏢

Real Estate

CRM · Lead attribution

🚚

Logistics

Ops dashboards · Workflows

💰

Finance Offices

Lead systems · Automation

🌐

Immigration Services

Client intake · CRM · SEO

🔨

Construction

Project tracking · Pipeline

🏪

Local Franchises

Multi-location · Unified data

HHow It Works

From zero systems to
full operations in weeks

01

Discovery & Audit

We audit your digital footprint, identify where revenue is leaking, and map your lead flow from first touch to closed deal.

Week 1
02

Infrastructure Design

We design your complete operations stack — CRM, dashboards, automations, and reporting — tailored to your industry.

Week 1–2
03

Build & Deploy

Everything built and deployed within 48–72 hours. You get a live system, not a proposal deck. Real infrastructure on day one.

48–72 hrs
04

Manage & Optimize

We manage and improve your infrastructure every month — reporting what's working, fixing what isn't, expanding what drives revenue.

Ongoing
ROutcomes

What the systems
do for you

Missed-call text-back. A customer calls while you're on a job. Within 60 seconds they get a text: "Sorry we missed you — how can we help?" The conversation starts before they call your competitor.

→ 60-second response · Nights and weekends

Every lead tracked to its source. Google, calls, web forms — every inquiry lands in one pipeline, tagged by where it came from. You see what turns into booked work and what doesn't.

→ Full lead-source visibility · One dashboard
→Ready to Build

Stop losing revenue
to broken systems.

Book a free 30-minute strategy call. We'll audit your current digital operations and show you exactly where leads and revenue are being lost — with no obligation.